ZeteoPeople

Experteer has preserved a certain level of exclusivity, ensuring that high-quality and serious candidates can be confident that they’ll be met by professional and equally serious recruiters.

Andrew Naughton, Director

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Case Study Experteer

Client:
ZeteoPeople, Ltd
Product:
Candidate Search, Premium Job Postings

ZeteoPeople is known for its active recruitment. Both clients and candidates alike appreciate the firm’s highly professional and honest approach, in which quality of service and excellent recruitment results are the prime objectives.

Located in Brighton, UK, the company offers vacancies in established and successful IT consultancies, global IT service providers and management consultancies, as well as in-house positions across various industries. ZeteoPeople’s technical expertise includes SAP across all modules, management and strategy, Java and Microsoft/.net development, and other cutting-edge specialties.

ZeteoPeople faced a challenge in how best to advertise jobs to reach a wide audience and build their brand while still attracting the most suitable talent. ZeteoPeople's business model is based on targeted headhunting. They realised that job postings alone did not play a major role when sourcing candidates of the quality their clients expect. Job ads, however, remained important as a channel for some direct applications and, more importantly, as a marketing tool to build their brand.

At the same time, posting vacancies to a large, non-selected audience was costly and could result in a high volume of unsuitable candidates.

Having tried various options, we decided to use Experteer as our prime platform for our outward bound appearance in the market place. This has been particularly successful for us, explains Andrew Naughton, director at ZeteoPeople, Ltd.

First, the core audience for their job advertisements is the Experteer community: the quality generally matches ZeteoPeople’s expectations. Furthermore, their message is supported by the credibility of the Experteer brand. ZeteoPeople job postings reach a wider audience through Experteer's media partners; yet, they find that only the more serious candidates make the effort to respond via Experteer. The cherry on the cake, says Naughton, is that Experteer will automatically mail our premium postings to suitable candidates and do our headhunting job for us!

For us, Experteer is a strong platform, especially for more senior candidates or candidates seeking more senior roles as a next step. Unlike other forums, Experteer has preserved a certain level of exclusivity, ensuring that high-quality and serious candidates can be confident that they’ll be met by professional and equally serious recruiters. This means that candidates feel safe to provide comprehensive profile information, which in turn allows the headhunter to accurately identify and approach the right candidate with suitable career opportunities, clarifies Naughton.

ZeteoPeople, Ltd. finds that the personal service they receive from the Experteer team is outstanding in terms of speed, efficiency and friendliness.

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