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Head of Global B2B CRM

Company Vodafone
Location Newbury - United Kingdom
Career Level Manager / Team Leader
Industry Mobile Communications
Function Marketing
Education Master's, Postgraduate Degree (or equivalent), Bachelor's Degree (or equivalent)
Field of Studies Economics
Languages

Job Description Drive revenue creation and cost savings by influencing the senior B2B Marketing, Sales and IT Heads in OpCos and at Group level, ensuring that the capabilities are in place to support the delivery and evolution of the Customer Value Management (CVM) Strategy for the B2B market. This role will set the Strategy for B2B customer value management across Vodafone Group for all B2B segments (large accounts, Multinational Companies, Small and Medium segments) and accelerate the development and adoption of the approach at OpCo level. Define, Build and Run a world class Group CVM Application layer for B2B that OpCos will take advantage of as their business requirements evolve in the

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